Prodalam has been delivering innovative, cost-effective, and reliable solutions to the Chilean market for over 50 years. It distributes a portfolio of Wire, Fencing, Steel, and Concrete products via a wide network of regional offices (from Arica to Punta Arenas). Prodalam’s global brands serve key industries such as Agriculture, Construction, Industry, Fishing, and Mining.

To support Prodalam’s continued growth and digital evolution, Perceptiva will leverage Google’s Analytics and Cloud solutions to transform existing data into actionable business insights. Besides being certified in these solutions, Perceptiva counts on an experienced team focused on generating business results.

The main project deliverable is a data-driven solution to support pricing decisions

  • Implementing a dynamic system powered by predictive analytics.
  • Centralizing, processing and transforming data with BigQuery.
  • Developing interactive dashboards with Looker Studio.
  • Enhancing forecast methods for Sales & Operations.
  • Automating agile, data-driven decision making.

As such, Prodalam will benefit from a unified solution that covers all aspects related to pricing. This will empower sales and operational teams to respond to market behavior, visualize new opportunities and improve ROI. Above all, faster and data-backed decisions will drive growth and efficiency.

Perceptiva’s expertise in Analytics and Google Cloud solutions will ensure project outcomes that meet not only Prodalam’s current needs but also scales for future innovation.